Calculating ROI of e-learning
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Welcome to the world of calculating ROI of e-learning! According to a survey, the worldwide market size for e-learning tools was estimated at a staggering $235M in 2002, and is rapidly growing towards a benchmark of $816M by 2006 depicting an annual growth rate of 37%. According to IDC, Worldwide revenues in the corporate e-learning market will cross $23 billion by 2004 and Western Europe will be the fastest-growing e-learning market, with increase in revenues at a compound annual growth rate of 97% from 1999 to 2004. So e-learning is not just a regular online computer based training program (CBT) but is much more than that.
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Effective marketing of e-learning solutions internally
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Now that your e-learning initiatives are in place and you are ready to roll, you suddenly hit a wall. The barrier that we are talking about is employee acceptance. Employee acceptance is what makes an e-learning initiative a success or a failure. Now that you have hit the wall, you need to go back to the drawing board and ask yourself some questions like; have you been facing the problem of low employee acceptance of your e-learning program? Do you face a low employee participation in the e-learning programs? The most important question to ask is how effectively you have been able to market e-learning solutions to your employees.
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Which types of e-learning are used in the organisation where you work